The online casino market is very dynamic and very competitive. Indeed, there is an abundance of casinos available online, but with it players demand ever more new and interesting features and casinos are recognizing more and more areas for development. With competition comes improvement and players are anxious to try the next best thing that comes along. Some of leading casinos of yesterday are becoming less attractive and new casinos are filling in the need for more excitement.

We are following closely the developments in the online casino world. As new casinos come along, we are quick to list them, test them and give you an objective view of their features. On this page, we will present the most interesting and exciting upcoming new casinos that are under development and are coming soon. Those looking for what is coming to market will find this quite useful. Be among the first to get the upcoming bonuses and the fun on new casino experiences. 

The most interesting upcoming casinos in the near future

What are the advantages of new upcoming casinos?

So, the truth is that players simply like new casinos. Many existing operators own several casino brands and yet, they are constantly looking to add more and more brands to bring additional excitement or to cover a new niche on the market. Sometimes operators realize shortfalls in a given brand of their own and look to gradually diminish its importance, while replacing it with a new and more exciting brand. 

Lets look at a case study for one of the major casino operators Genesis Global. The company owns and operates one of the most exciting brands in the online casino world, yet it is constantly adding new brands as it recognizes more opportunities for growth and player satisfaction. Here is the list of their major brands and the year of their establishment.

Casino cruise – established in 2014 – really cool and slick online casino and an established brand. 
Spinit – 2016
Sloty – 2017
Vegas Hero – 2017 – 
Genesis Casino – early 2018
Spela Casino – late 2018

Casino Joy – expected late 2018

So, why does Genesis keep offering new casino brands? It is because the company recognizes new opportunities on the market or implements many new features. While their initial brands were of great quality, their later additions were building on all of this. For example, Genesis casino improved dramatically the User Interface, with a really slick and interesting theme that simple stands out compared to most of the competition. 

And so on development continues. Their new brand Spela.com casino recognized the need for Instant withdrawals that players really like and very few casinos are offering at the moment. Also Spela is a “no-account casino” – a great new trend on the market, meaning that players do not need to create an account that only is time-consuming – they Play, pay, withdraw instantly.

As Hot New Casinos enter the market – they become the center of attention, for a while

New casinos are out to make a name for themselves. Being at the center of attention, they’re under pressure to satisfy every single player, or their “flawless” reputation will quickly disappear as players have high standards and will quickly switch to something else. Sure, you should first check for casino reviews, maybe even read some early player experiences. Obviously, it the casino is part of a bigger and well known casino group, this will be preferable.

New Casinos Need Players – This is why they offer attractive Welcome Bonus Packages – Bonus Money + Spins

First deposit bonuses are sometimes great, but this is what they are: first deposit bonuses. They can only be claimed once. Sure, there are different bonus terms, wagering requirements and so on, but you can claim all welcome bonuses only once! 

This is where the new online casinos come to fill the gap! With every new casino that enters the market there is almost always another welcome bonus! New online casinos come with even better welcome bonus packages, in terms of bonus money and extra free spins. The better quality casinos understand that the welcome bonus is not always enough for the bonus hunters so they provide multiple bonuses on the player’s first two, three or even four deposits! It all depends on how eager the operator is to attract new players. Considering how ferocious the competition in the gaming industry has become, better and better welcome bonus packages at new online casinos are to be expected.

New Casinos need to retain players! So, there are even more promotions

The player retention program is critical to new casinos. They want to keep the player busy, they want the players to be playing longer, and of course, not not changing their casino of choice. So, there comes a vast array of reload bonuses, free spins, cash back bonuses, promotions of all kinds! New casinos do not have thousands of players, they are just building their player base – they will know who you are and will do their best not to see you go away.

New Casinos need to make an impression – you will have a highly motivated customer support

The entire team of the casino is highly motivated to succeed. They understand the market and its challenges. They’re new to the market, and the only way to overcome the already established fierce competition is to do something better. This is only possible if they work as a team, and they treat each customer with respect and attention that other casinos simply can’t provide.

You’ve probably had a chat with a customer support at some point in time, and it’s easy to distinguish good from poor customer support. The customer service at new online casinos is simply better! Sure, they still don’t have the skills of a customer support agent that’s been doing the job for half a decade, but they’re willing to help, and sometimes that’s what matters the most. Another thing, customer support teams at new online casinos usually have to deal with less queries, which is why they can invest more of their time to meet your demands and comfort you in any way.

…and to make further impression new casinos need top class user interface

… else they will be quickly forgotten. The big casinos are slow and resistant to change. The new ones are fast and flexible. Casinos know that is is likely that a casino player will leave such a casino after just about 3 months unless really impressed. The main reason for this is that because nothing really ever changes. The same games are being offered, the same games qualify for bonuses and promotions. The same old stuff – another day, and the same old games. The new online casinos are trying their best to showcase cutting-edge interface, designed, created to be eye-pleasing, yet even more user-friendly, and most importantly mobile compatible and optimized, so players get a unique gaming experience. Even experienced casino players with years of gaming experience, can find something new to play play within seconds! Things are improving all the time and the main driver for improvement are the new casinos!

Starburst again? Not really! The newest casinos usually offer the latest and best casino games out there!

Launching a new online casino is not exactly a walk in the park. It takes quite some time and effort especially, if the operator wants to give something special to its players. The initial launch of the casino takes months. New casinos know which games are going to be released soon before or after the launch of the casino. All of games will be available at that new online casino. Not only that, but the slots that players are familiar with will be available as well. Moreover, roulette, blackjack, poker and baccarat players can enter the live dealer casinos and take the online gaming experience to the very next level! Yes, some slot games are still quite popular and players just enjoy them, but even they like to explore new content and experiment a little with a brand new video slot. 

New casinos need to make a name for themselves! They need to conduct their operations by the latest gaming standards.

New online casinos start with a clean slate and they wanna keep it this way – clean and nice, so their operations are in line with the latest gaming standards. 

Lack of payment methods

Many new online casinos start off with a somewhat limited number of deposit and withdrawal options. This is because it takes time to set up various payment processors and they were probably eager to get to the market. While it can be a bit frustrating that the casino doesn’t feature your favorite method, you can usually find an alternative or simply wait for your method to become available. Usually, these things get solved within a few months.

Bonus problems

With the new systems, it isn’t unusual for the automatic bonuses to be not so automatic. If you join a new casino and don’t get your welcome bonus immediately, simply reach out to the support and explain your problem. This is where you’ll quickly see who you’re dealing with. If the support is friendly and forthcoming, they’ll quickly add the bonus manually and you’ll be ready to start playing within a few minutes.

Terms & Conditions

This can be a tricky one. We’ve already talked about casinos who are just in it to scam players, and they’ll often come up with terms & conditions that are just convoluted and complicated, giving them freedom to interpret them in any way they like.

However, sometimes new casinos don’t get everything right from the start. If you notice something that’s unclear or seems confusing, don’t hesitate to ask the support agents. Again, if they are fair and honest, they’ll be no issues, and they’ll either explain it or even fix the problem if there really is one.

More Benefits of New Online Casinos

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